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Build Business Brand Ambassadors
Sometime ago when I was working in a corporate environment I came up with an acronym for a team that would represent the company as ambassadors. WON team was a play on the company brand and was all about “winning”, being number one and part of one team. Ultimately the...
The ABC of First Impressions Count
At a recent workshop I ran for a corporate client at their conference – one of the questions I asked the participants was, “Have you considered that you are a walking talking business card for your personal brand and your company?" My presentation Bring out Your Personal Best and Shine asked them...
Package Yourself to Shine
Often I talk about public relations as being relationships with your public. I believe building personal relationships is critical to business success. Most people want to do business with people that they like. One way of building relationships is through your personal branding, differentiating yourself from your competitors by being...
Brand You or Brand Name?
One of my relatives recently announced the impending addition of a new member to the family. I wonder what they will name him or her. And isn’t that the most asked question – after do you want a boy or girl? Think about the last time you named a child...
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THE SECRET TO YOUR PERSONAL BRAND REVOLUTION
