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Determine Your Personal Brand Difference
Oprah – yes she only needs one name – continues to be in the headlines. Namely because here in Australia she has a tour to promote and is a master at gaining media attention. The media coverage is also because she is hugely popular and appeals to readers, viewers and...
To Shine as a Leader, Act Like One
“What would Donald do?” That is a question asked by Wil Anderson, ABC TV’s Gruen host, each week as an introduction to a comedy send-up of US real estate tycoon and Republican Party Presidential hopeful, Donald Trump. “Does Donald act like a leader?” is really the question. His erratic outspoken...
Shine your Speech to Engage as a Leader
This week I was at my local Chamber of Commerce breakfast where Queensland Premier Annastacia Palaszczuk spoke. She engaged the audience with her succinct speech, spoke from the heart and injected some light humour into the presentation. As a leader it is her job to be engaging and connect with...
Develop Your Personal and Professional Brand Dress Policy
Qantas was in the news recently for not allowing Australian singer, Kate Ceberano into their business lounge because she didn’t adhere to the dress code rules. According to their guidelines the wearing of thongs, gym wear, boardshorts, Ugg boots, revealing, unclean and torn clothing are not permitted. The introduction of the...
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THE SECRET TO YOUR PERSONAL BRAND REVOLUTION
