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How to Create Impact Through the Power of Public Relations
I often present workshops on Public Relations and how to work with the media for associations and small business networks. One I presented in Canberra a while ago had such a positive impact on one attendee’s business. Because of course she implemented the strategies. When we have so much to...
Create Your Competitive Edge through Communication
As a small business owner I am constantly working on my marketing and communication. In fact, at the moment I am in the process of updating my website and other communication collateral. It will take some time but part of the strategy is to make sure my messaging is right,...
How to Portray Professional Presence at Any Age
Every year Forbes Magazine publishes a list of the world’s 100 most powerful women. It was interesting to see that among the top ten leaders were women of a mature age. Angela Merkel, Chancellor of Germany; Hillary Clinton, Presidential Candidate U.S.; Janet Yellen, Chair, Federal Reserve U.S.; Christine Lagarde, Managing...
Step into Spring and Refresh your Personal Brand
How many shades of grey are there? More than 50 I think when looking at the colour chart for house paint colours. Anyway I finally narrowed it down to one for the painting refresh of the house. It’s looking great and has inspired me to a spot of spring cleaning...
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THE SECRET TO YOUR PERSONAL BRAND REVOLUTION
