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Ten Steps to Follow Up Your Media Pitch
One of the most credible ways to build your personal brand is through gaining publicity coverage in the mainstream media. As posted in my blog last week, word of mouth and editorial coverage is powerful when it comes to promoting you. If a client or prospect sees a story about...
This is How to Write a Media Release
The media landscape has altered dramatically over the past ten years or more, with the introduction of social media, blogging, podcasts and streaming services. So too the publishing industry with print magazines falling by the wayside and books by self-published authors, booming. Entrepreneurship and the rise of celebrity influencers has...
Reignite Your Personal or Professional Brand Strategy
They say we’re about halfway through. What have you learnt from the last six months about your personal brand or business and what needs to change? Now is the time to reevaluate and reignite your positioning strategy, as what worked then may not work now. For you, your role or...
Smile for the Camera - VLOG
How do you make a good impression through your photograph? This video was one of my most popular last year, so today I am sharing it with you in my new, regular Vlog. I write regular blog posts but I know some of you prefer quick, bite-size information so I...
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THE SECRET TO YOUR PERSONAL BRAND REVOLUTION
