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Six Ideas to Make an Impressive First Impression
The topic of “image” and first impressions may seem of less importance than marketing, public relations and other aspects that are essential to creating brand awareness and building our business. Particularly now when we are reeling from the impact of Covid-19 and wondering how to navigate this “new normal” if...
These are the Reasons Why Leading Women Shine at Any Age
Every year Forbes Magazine publishes a list of the worlds’ 100 most powerful women. Likewise in Australia we have lists of the most influential, women of the future and more. Women of all ages and professions from politics to entertainment, fashion and technology are making their mark. It is also...
Is a Corporate Style Policy Still Relevant?
In this new age of work from home and Zoom online meetings, is a dress policy for employees relevant? Most people in the workplace would balk at the idea of being told what to wear, but whether you are an employer or employee, you no doubt agree with me that...
Try These Six Tips From Successful Personal Brands
One of my favourite binge watch shows was Nashville. As I am a fan of performance and entertainment and enjoy the process of developing personality and celebrity brands, to me it was fascinating to see how some artists succeeded and others equally talented, didn’t. The show is fiction but I’m...
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