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Package Your Brand to Shine
Often I talk about public relations as being relationships with your public. I believe building personal relationships is critical to business success. Most people want to do business with people that they like. One way of building relationships is through your personal branding, differentiating yourself from your competitors by being...
How to Boost Your Brand with Publicity
I was talking to someone last week who said that public relations activity and media coverage was a positive contributor to their business awareness. It really made a significant difference. I also have noticed a proliferation of online magazines, with so many fabulous stories of personal brands and different businesses....
This is the ABC of Your Personal Brand Audit
A brand whether it is your own personal brand or that of your business – is always evolving. New competitors come on to the scene or the market shifts in some way. Perhaps you’re facing a job redundancy, exploring new opportunities or looking at a re-brand. Whatever the case for...
The Power of People to Build Your Brand
My network is my net worth. I’m not sure where this saying originated from however I do believe there is truth to it. The connections we make and the community we have around us is often where work, referrals and collaboration come from which in turn may create income. In...
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THE SECRET TO YOUR PERSONAL BRAND REVOLUTION
