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Thursday, February 19, 2015
Package Yourself to Shine
Often I talk about public relations as being relationships with your public. I believe building personal relationships is critical to business success. Most people want to do business with people that they like. One way of building relationships is through your personal branding, differentiating yourself from your competitors by being...
Thursday, February 12, 2015
Brand You or Brand Name?
One of my relatives recently announced the impending addition of a new member to the family. I wonder what they will name him or her. And isn’t that the most asked question – after do you want a boy or girl? Think about the last time you named a child...
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