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What is the Difference Between Image and Brand?
Personal branding is the practice of people marketing themselves and their careers as brands: according to Wikipedia. The site goes on to say that personal branding is essentially the ongoing process of establishing a prescribed image or impression in the mind of others about an individual, group, or organisation. You...
How to Express Leadership Presence on Screen
Communication choices are everywhere both online and offline however, the fastest growing medium is on screen. You’ve all seen those video ads, Facebook live clips and vlog posts coming up in your news feeds. Increasingly video and being able to convey influence and authority in just a few short minutes...
Try This 12 Point Plan to Build Your Personal Brand
In January most people seem to have an optimistic outlook for the year ahead. Positive intentions are set particularly about making some sort of change or reinvention. Well it is not too late to start thinking about how you want to grow and communicate your personal and professional brand. And...
Try These Tips to Stand Out and Shine at Work
This is the week where Australia really starts to shine. Australia Day is our public holiday event where we celebrate with friends and family our great nation. We honour Australia Day Award recipients and we recognise and respect those we inherited the land from. We also go back to work....
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THE SECRET TO YOUR PERSONAL BRAND REVOLUTION
