Thursday, January 12, 2017

Six Keys to Unlock Your Corporate Charisma

As we move back into the swing of things for a new year of work, it’s worth thinking about how you want your year to pan out. Will it be the same old, same old or are you looking ahead to create business or career success? I had the opportunity to work with a corporate client last year who wanted executive mentoring for a couple of team members on “corporate caressing”. I hadn’t come across that term before but what it really amounted to was to help elevate those individuals’ executive presence – to have confidence in their new managerial roles and develop corporate charisma.

What is charisma and how do we get it? Is it really an elusive concept or even a characteristic that is necessary?

If you want to stand out at work or in your business, having appeal and charm will set you apart from the rest. Other words to describe charm and charisma are personality, appeal, captivation, allure, fascination and having the X factor or star power. Wow that seems like a tall order and one that us mere mortals can only imagine. But is it really? Perhaps those words are simply charismatic words themselves to define someone who is totally confident and comfortable with who they are and not afraid to share it.

Today I’m sharing six tips on how you can express corporate charisma.

  • Pride. Displaying an air of confidence when you walk into a room, meeting or any public situation demonstrates a strong sense of self-esteem. You might not always feel like you are the most charismatic person in the room – in fact you might think I’m too short, tall, big,small, unintelligent, and the list goes on…You are you and you have your own set of accomplishments and strengths. Acknowledge that, remind yourself of past successes and feelings of accomplishment, appreciate the value you bring to others and own your confidence.

  • Passion. Enthusiasm for what you do, the world around you and being inspired by other people translates into an upbeat, positive person. Who wants to be around a stick-in-the-mud? Your likeability factor will increase if you are passionate about life. There’s lots to appreciate after all and enthusiasm is contagious. Join in the events at work and demonstrate that you are a team player.

  • Personal Best. Set high standards for yourself and always show the best side of you. Behaviour and how you interact with people goes towards your reputation and personal brand. You want people talking about you – but you want them talking about you for the right reasons. You might be great at your job but if you are painful to deal with no one will like you. Personal best also means looking the part of the stand out professional you are.

  • Communication. As a former PR professional, I was taught that communication is always two way. Not just broadcasting your opinions and thoughts but tuning in and listening to others. You have to understand what your customers and clients want and need before you can give it to them. Even in just day to day conversation, listen to others, ask questions and tune in to who they are and their interests. Others will find you fascinating if you show how fascinated you are with what they have to say.

  • Circle of influence. I don’t know where the oft repeated expression – you are the sum of the 5 people you spend most time with – came from. However,if you hang out with the “rat pack” or the wrong crowd at school – as Mum used to say – you will end up like them. Who are the leaders and influencers you admire or feel have star power and allure? Where do they congregate and can you be a member of that network? Join in the community of like-minded, influential people where you know you belong.  

  • My final key to unlock your charisma, is to care about others. Showing and demonstrating that you like someone else and respect their thoughts and opinions often means that they will like you in return. Of course it is about being genuine. Have you had the experience where someone has invited you to join them for a drink after work just to get to know you and become friends? Or ever had a lovely thank you card or gift from a client or supplier and suddenly, your impression of them is increased tenfold? Sometimes we just need to know people care about us and like us. Not giving to get something in return but because we care.  

Read last week’s blog 10 Tips to Shine in 2017

Sue Currie is a personal branding specialist providing solutions to business owners and organisations to boost their image, renown, brand and business. She is the founder of Shine Academy™, providing education and professional development training and Shine Agency™ a firm providing personal branding and public relations services to help businesses and entrepreneurs position and present an impactful professional brand. Through speaking, corporate workshops, and consulting, Sue helps businesses and individuals to stand out and shine.


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