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Dec 05, 2019

Try These Tactics of Self Marketing to Shine in 2020

All the world’s a stage and each man in his time plays many parts… (to borrow loosely from Shakespeare). How’s your role-playing going? Are you like me as a business manager or entrepreneur busy working “on” your business and including sales, PR, event management, marketing and promotion into the part you play? ..

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Nov 21, 2019

How to Use POAR to Craft Your Personal Brand Story

One of the things I love about the work I do in speaking and training is hearing stories from all kinds of people from all walks of life and from entrepreneurs and business leaders when I have the opportunity to speak and/or attend conferences.  ..

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Oct 31, 2019

How to Boost Your Brand with Publicity

I was talking to someone last week who said that public relations activity and media coverage was a positive contributor to their business awareness. It really made a significant difference. I also have noticed a proliferation of online magazines, with so many fabulous stories of personal brands and different businesses. Another business owner shared how a media “famil” would soon be visiting their regional winery  ..

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