Dec 05, 2019

Try These Tactics of Self Marketing to Shine in 2020

All the world’s a stage and each man in his time plays many parts… (to borrow loosely from Shakespeare). How’s your role-playing going? Are you like me as a business manager or entrepreneur busy working “on” your business and including sales, PR, event management, marketing and promotion into the part you play? ..

Nov 21, 2019

How to Use POAR to Craft Your Personal Brand Story

One of the things I love about the work I do in speaking and training is hearing stories from all kinds of people from all walks of life and from entrepreneurs and business leaders when I have the opportunity to speak and/or attend conferences.  ..

Oct 31, 2019

How to Boost Your Brand with Publicity

I was talking to someone last week who said that public relations activity and media coverage was a positive contributor to their business awareness. It really made a significant difference. I also have noticed a proliferation of online magazines, with so many fabulous stories of personal brands and different businesses. Another business owner shared how a media “famil” would soon be visiting their regional winery  ..

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