Personal Branding Consultation Overview Branding is an integral part of modern business strategy – one that needs to be understood and delivered by everyone. A brand is the relationship between a product or service and the consumer. It is how we feel about that brand that will determine whether we as consumers want to have a relationship with it or not.   Personal Branding therefore is the relationships an individual has with its public, essentially personal public relations. Effective relationships are built by communication. Personal branding is communicating the inner essence of you – your uniqueness, positive qualities, strengths, skills and passions.    The Personal Branding consultation is a process that exposes and nurtures these qualities to emerge into a focused, differentiated, specifically targeted brand.  A well-conceived brand articulated through your Signature Statement says what you stand for and the value you bring in a unique and compelling way.    We can help you achieve greater personal and career success.   If you would like to develop any of the following, then personal branding is for you.  Appreciate the importance of personal branding and understand yourself better  Understand your brand promise and uniqueness  Develop your Signature Statement  Decide how you want to see your individual brand develop  Design a personal brand strategy that clarifies your distinct value and inspires performance  Increase your visibility and presence  Create a powerful, consistent and polished executive image and presence  Achieve your personal and professional goals Step One:   Contact Sue Currie to discuss your needs and make a booking.  Just pick up the phone and call 1300 855 102 or send an email shine@shinecomms.com.au and we will call you. There is no obligation. This is free advice to see if our personal branding consultation, process and fees will suit you. Calling from outside Australia? Then contact us on + 61 417 068 599. Contact Us Now Step Two:   Once we have confirmed a time and location for our consultation with you a booking form will be forwarded for completion. We ask for payment of the initial consultation. Step Three:   A comprehensive questionnaire is then forwarded to you to be completed and returned to Shine Communications within 5 days of consultation. This forms the basis of the research process prior to the face-to-face consultation. Your answers to these questions will serve as the starting point of our consultation. You will also be asked to complete a number of short exercises to be completed prior to our meeting.     Step Four:   The 90 minute face-to-face consultation is arranged at either client’s location or at another suitable venue. During the consultation the research and exercises are analysed. This further inquiry and discussion allows us to work together to uncover your uniqueness and qualities to develop your Signature Statement.   The outcome of our personal branding session is that you walk away with a clearer definition of who you are and what you stand for, the value you bring to others and a Signature Statement, the descriptive phrase that will inspire your future direction and help you move forward with clarity and direction.   Step Five:   At this point we discuss any further recommendations and requirements in the development of your personal brand. Personal branding is also about your visual communication.  How you appear through dress, style, and personal image. Plus how you communicate your brand through presentation skills, social skills and personal marketing. We can also work with you to develop your personal brand marketing action plan.   Contact us now to make an inquiry. T: 1300 855 102