Media

Do you need a highly knowledgeable speaker and educator for your magazine article, radio program or TV show?

Sue Currie is Australia’s leading personal branding specialist and is available to comment on the following areas of her expertise:

  • Personal branding
  • Corporate image and style
  • Executive presence and business etiquette
  • Networking
  • Personal and professional public relations
  • Media relations

As well as a professional speaker, Sue is a TV presenter, MC and media commentator recognised as a leading authority on personal branding having appeared on Sky Business News, in BRW, Vogue, Cleo, Cosmopolitan, Dynamic Business and Marketing Magazines, Daily Telegraph, The Age and Qantas Radio Q. 

She has had many articles published and is  co-author of Apprentice to Business Ace – your inside-out guide to personal branding.

Latest press coverage:

The real estate industry is very competitive, so it is critical that you position yourself well in the mind of the potential customer. Fire Magazine read the article

Potential clients can form an impression even before they meet you through checking out your social media profile. Homeloans - HomeHub read the article

Work out your values - what is meaningful to you. Determine your personal vision as well as  the mission and vision for your business. The Adviser read the article

Sue quoted in the media:

With any branding exercise whether is is your own personal brand or that of your business, the ultimate aim is to make a name for yourself - to be known for that one thing. Accounting Technician read more

You do have to stand out to get ahead. It’s not about being annoying or brash, it’s about letting your true self come out – recognising it and understanding it. Vogue

Branding is about what you stand for. It’s also about portraying your strengths, skills and passions and getting people to recognise you for these qualities. Your brand should reflect who you are. Cosmopolitan

Personal branding is about achieving recognition, enhancing your profile and building your overall reputation. BRW

Personal Branding is applying the tools used by corporations to make a name for yourself. It's not just your image or logo or the outer package. It's understanding and promoting your inner assets that will support you in enhancing your career. Sunday Telegraph

It's identifying what you want to be known for and how you want to be seen. In terms of recruitment and business it's looking for what motivates and inspires you and making sure it aligns with the company that you're working for or approaching. The Daily Telegraph

People are often not aware of the impressions they make. People need to realise that it happens fairly instantaneously, in the first 10 seconds or so. The Age

You must be very clear about what you and your brand stand for and how you want to be seen in the marketplace. Sydney Morning Herald

The idea of a business lunch is to build rapport and a relationship with your client. It's not so much about the food or wine but more about making them feel happy and comfortable with the time they've spent with you. Sunday Telegraph

There is definitely an underlying code of dressing which is smart, polished and professional. By understanding the brand qualities you want to project with the work you do, you can create a look that is stable, creative and stylish to help make your mark. Executive PA.

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